Take advantage of the #1 way humans interact to connect with consumers: Conversations.
Use fast moving conversations to connect effectively with new leads and prospects.
Add an element of conversational gamification to increase engagements and lead sign ups.
Link your digital advertising into a conversation and collect lead information and insights.
With the help of conversations add more insights to your customers and lead segments.
Add a conversations into the CRM strategy and get a powerful way to gather more insights that will enrich your CRM audience.